Get Recruitment Right, First Time
Recruitment coaching for creative, marketing, digital and tech teams. Stop paying £6-8k per hire and build a confident recruitment process that works.
For creative, marketing & tech teamsWho I Work With
I work with growing creative, marketing, digital and tech teams who are hiring regularly but don’t yet have a clear, confident recruitment process in place.
The Real Problem
- Hiring feels expensive, time-consuming and risky.
- You’re relying on agencies, paying £6–8k per hire, and still not confident you’ll get the right person.
- Roles take too long to fill, interviews feel inconsistent, and every hire feels like a gamble.
The Outcomes You Can Expect
- A clear, repeatable recruitment process you actually trust.
- Less reliance on agencies, lower cost per hire, and better hiring decisions.
- Confidence that you’re assessing the right things and bringing the right people into your team.
The Core Journey
A practical, step-by-step approach to building a recruitment process that works for your team.
We review your current hiring approach, identify gaps, and clarify what’s working and what isn’t.
Define what great looks like and position your roles so the right people want to apply.
Design a structured, consistent interview process that assesses skills, behaviours and fit.
Create a positive candidate experience that reflects your values and builds trust.
Hire people who align with your team and stay for the long term.
Continuously review and improve your recruitment process as your team grows.
Packages and Pricing
Clear options designed to match your hiring runway and urgency.
Starter
A focused review of your current recruitment approach with clear, practical recommendations.
- Scorecards + role clarity
- Interview loop design
- Offer positioning
Growth
Hands-on support to design and implement a confident recruitment process for your team.
- Live sourcing + outreach
- Weekly hiring sprints
- Decision support
Partnership
Ongoing coaching and support as you hire, refine and scale your recruitment approach.
- Embedded hiring partner
- Team enablement
- System documentation
Why Work With Me
Founder-first, practical, and focused on outcomes.
Jo Carter
I've spent 23 years running a specialist recruitment agency in the creative, marketing, digital and tech sector. I have helped companies scale from small teams to multi-million pound organisations.
I have conducted thousands of interviews and refined the nuances that make hiring work. I teach your team to recruit properly so you can scale with confidence.
“Jo recently delivered a recruitment workshop for our hiring team, and it was exactly what we needed. Our approaches had become a little inconsistent, and our employer brand wasn't always shining through in interviews. Jo brought everyone together brilliantly and walked us through the whole process - from advertising a role to asking the right questions and getting the best from every interview, for us and for the candidate. The session was engaging, practical, and full of insight. The team found it both useful and enjoyable. We left with a clear, consistent, values-led approach that strengthens our employer brand, ensures every candidate has a great experience, and gives us the confidence to assess and select the right people. The workshop delivered everything we hoped for. I'd happily recommend Jo and Confident Hiring Co to any organisation looking to elevate and align their recruitment process.”
Emma Crall, COO at Athlon
Book Your Strategic Hiring Call
A focused 30-minute call to assess your current hiring process, identify the highest-impact improvements, and map your next best step with clarity.